Project

10X

2020 - 2023
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Roles
  • Co-Founder
  • UX Engineer
  • UX/UI Designer
  • Front-End Developer
Roles
  • Co-Founder
  • UX Engineer
  • UX/UI Designer
  • Front-End Developer
Overview

I worked leading, designing the branding, the visual interface and helped developing the app Front-End contributing in several repositories. With more than 2K active stores and 1M+ transactions, 10X empower sellers with the right tools in order to use WhatsApp as a sales channel in an efficient and scalable way.

Project Key Deliverables

Highlights.
  • Designed the corporate visual identity
  • Created Wireframes and Mockups
  • Designed and structure the design system
  • Architecture PWA with HTML5, JavaScript ReactJS and GatsbyJS
  • Coded the homepage with NextJS
  • Connected APIs with Axios
  • Integrated responsive Media Queries SASS, CSS & Atomic Design principles
  • Established clean code principles, development work-flow standards & peer reviews to increase code confidence
  • Contributed to Agile & Scrum ceremonies with JIRA
  • Daily participation in code reviews and pair programming
Features.
  • Shop Page
  • Admin Dashboard
  • WhatsApp API Integration
  • Shop customization
  • Product management
  • Order management
  • Inventory management
  • CRM
  • Payment gateways integration
  • Integrate Facebook Pixel and Google Analytics tracking for users tracking their own stores.
A Glimpse Inside 10X

In this gallery, you can take a closer look at some of the key features of 10X. From the clean and modern design to the intuitive navigation, every detail has been carefully considered to create an optimal WhatsApp shopping experience.

Through several prototypes and iterations, we were able to simplify WhatsApp shopping by automating the creation of order summaries. This efficiently solves the time and effort invested in answering frequently asked questions, sending product images, requesting customer data, and order confirmations.

By allowing store owners the option to integrate up to 5 payment gateways, online shopping is enabled in their stores through a very intuitive flow that I designed for users to complete their checkout in just 3 steps, reducing abandoned carts by up to 64%.

The core of 10X is its admin panel. The biggest challenge in designing and developing this tool was to simplify the way store owners manage their operations. The user experience of this easy-to-use platform is what sets 10X apart from the competition.